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Tile will host a scavenger hunt around the city. Those who purchase the product and download the app will be entered to join the activity and compete for a chance to win the latest Tile tracker collection. As part of the existing Tile app, the fun activity will entertain and engage participants.
Another extension of the app, a digital “scratcher” will be blasted and offer a chance to win a Tile. A graphic of the prize will be revealed to the winner upon “scratching” the virtual card.
TikTok duets present the opportunity to showcase your talent while collaborating with a creator you admire. Fender can push #GuitaristGirl and #FenderFemme to be included in the description of video content, filtering it and entering the user into a drawing for a new Fender. With this trend, users can duet their favorite rock star.
The Miss Music Podcast will be hosted by the Fender brand as a creative outlet for female musicians to express themselves and be featured for intimate interviews. This podcast will create a space to cater to young women who either just picked up their first guitar or have been playing and enjoying their Fender for years. Local talent will have an opportunity to be discovered and inspire through this podcast.
Subway Breader Than Ever Campaign CB
Katie Hajjar
Latest posts by Katie Hajjar (see all)
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